Looking for email marketing services? We at Proponent Technologies Basically the use of email to promote products and/or services. But a better email marketing definition is the use of email to develop relationships with potential customers and/or clients. Email marketing is one segment of internet marketing, which encompasses online marketing via websites, social media, blogs, etc. It is essentially the same as direct mail except that instead of sending mail through the postal service, messages are sent electronically via email. In the other hand, email marketing can be personalized. Where Particular groups of customers can be targeted or even individuals. Offering individual customers special deals on product and/or services on the special events, for instance, is one example of email marketing personalization. (A company might send an email to customers on their wedding offering 50% off on holidays package,) Email marketing helps a business develop and maintain a relationship with a customer over time that hopefully results in increased sales and increased customer loyalty. Email marketing best practices include developing your own email list rather than buying an email list(s) and making participation in your email list opt-in rather than opt-out (using permission-based email marketing). The email should also be optimized for mobile usage as according to statistics over half of the emails are opened on mobile devices. The Advantages of Email Marketing: The major advantages of email marketing are price and ease. Emailing is an inexpensive way to advertise your organization and its products and/or services compared to many other types of marketing. It's also extremely easy to set up and track an email marketing campaign, making it a very accessible type of marketing for small businesses. Where Newsletters can be sent to the email list you've built from the people who provided the necessary information on your website, for instance, providing these potential customers with news updates about your company, upcoming events and/or special offers – and, of course, reminding them that your business exists and that maybe it's time for another visit. Proponent Technologies helps you to connect with your audience to promote your brand and increase sales through Email Marketing Service. We create and send email marketing campaigns according to our clients need Email marketing is a highly effective digital marketing strategy of sending emails to prospects and customers. Effective marketing emails convert prospects into customers, and one time buyers into long term Customers. We Build our own list for email marketing. We Adhere to the rules of the CAN-SPAM Act. We Don't just send out ads to buy all the time. We use our emails to build rapport with customers by sharing our expertise and/or that of others, giving them tips and insights they can value. We share information that lets them know more about us and/or our company if it's interesting.